As demand for skilled workers continues to grow, national and state-based campaigns are shining a spotlight on the diverse, dynamic, and rewarding careers available in this vital industry.
From freight and passenger transport to warehousing, supply chain management, and infrastructure operations, the sector offers a wide range of career pathways for people of all backgrounds and skill levels. These initiatives below aim to raise awareness, attract new talent, and build a future-ready workforce to meet the evolving needs of Australia’s transport networks.
Drive Your Career: Showcasing Transport Careers in Tasmania
The Tasmanian Transport Association (TTA) has launched Drive Your Career, a dynamic campaign aimed at attracting new talent into Tasmania’s growing transport and logistics sector.
Through inspiring real-life stories and engaging videos, the campaign showcases the many career pathways available in the industry. Among the featured stories are:
- Allison, a professional truck driver and busy mum, who balances family life with a fulfilling career on the road.
- Cody, a 4WD enthusiast who turned his passion into a profession, proving that personal interests can lead to meaningful work in transport.
The campaign also offers career profiles across a wide range of roles, direct links to Tasmanian employers and training providers, and current job opportunities across the state.
To support future workforce growth, TTA has also developed a Schools Pack; a resource for teachers and career advisors to help students explore the exciting possibilities in transport.
Explore the campaign and resources at: www.driveyourcareer.com.au
ATA InRoads: National Trucking Careers Program
On a national level, the Australian Trucking Association (ATA) is driving career awareness through its InRoads Workforce Program, supported by long-time foundation sponsors Volvo, NTI, and BP.
This initiative provides valuable information about careers in the trucking industry, highlighting the essential role truck drivers play in keeping Australia moving, especially during times of crisis such as natural disasters and the COVID-19 pandemic.
Truck driving is a demanding yet rewarding profession, offering:
- Adventure and travel across Australia
- Opportunities for career progression
- A chance to contribute to national resilience and supply chains
Whether you're a school leaver, career changer, or someone seeking a hands-on role with real impact, ATA InRoads offers a gateway into a career that’s both meaningful and mobile.
See more information: ATA InRoads Workforce Program
Tasmania – Trevor Leo Medal Recipient
Damian Peirce
Congratulations to Damian, winner of the 2025 Trevor Leo Medal, for his outstanding contribution to vocational education and training in Tasmania.
Damian’s career is a testament to lifelong learning and leadership. From winning his first Training Award as an Apprentice Butcher to representing Tasmania at the Australian Skills finals, Damian has consistently championed workforce development. Through his role at the Tasmanian Transport Association (TTA), Damian has led key initiatives, including Drive Your Career, that have opened doors for people across Tasmania to enter and thrive in the transport industry.
Well done, Damian. An achievement truly deserved.
